Four days before the 2014 World Cup opening match in Brazil and the Local Organising Committee promises a celebration of friendship and passion for the beautiful game.
The Official World Cup page reports, recent incidents of racism have emphasised the need for concrete action to tackle this scourge of the game head on.
FIFA President Sepp Blatter says as the most popular sport in the world, football is a powerful tool to spread the message that racism has no place in sport, or in society at large.